About

Nuanced CandleBar was born from a deep passion for creating beautiful, high-quality candles and fostering community experiences.

In 2017, Heather founded a small company called Mobaak Aroma Co. What started as a personal mission to eliminate toxins from her home soon evolved into something much greater. From selling at her local farmers market, Mobaak quickly grew, leading to the opening of our flagship location in Modesto, California. Within a year, we were shipping our products worldwide and landing in retailers across the nation.

When we opened our first store in 2018, our beloved community began asking for candle-making workshops—something Heather had always envisioned but didn’t yet have the team or space to scale. Fast forward to 2022, our flagship store had expanded into a 7,000-square-foot space, finally giving us the opportunity to bring this vision to life. That’s when Nuanced CandleBar was born—a dedicated space where people could come together, enjoy themselves, make candles, and create unforgettable private events. Whether it was a weekend outing with friends or a special celebration, Nuanced became a place for creativity, connection, and good vibes—all inside our Mobaak Aroma Co. retail shoppe in Modesto.

The success of our business model, along with the joy it brought to our customers, inspired us to expand. Our next step led us to Orange County, where we partnered with Chris Rivera, a local winemaker, to install a CandleBar inside his wine bar, Wine and Wax. Chris now operates this unique wine and candle experience, and his community has embraced it wholeheartedly. The pairing of handcrafted candles with fine wine has created an inviting and memorable gathering space, proving just how well our concept blends with local businesses.

Today, we’re thrilled to take the next step in our journey—franchising Nuanced CandleBar. Our mission is to bring this unique, community-driven experience to more cities across the U.S., helping small business owners thrive with our proven model and creating new spaces for people to gather, create, and celebrate.